{"title":"Electric Guitars","description":"\u003cp\u003eHeadline brands for budding guiarists looking to solo, shred, and strum.\u003c\/p\u003e","products":[{"product_id":"yamaha-pacifica-012-mkii-electric-guitar","title":"Yamaha Pacifica 012 MKII Electric Guitar","description":"\u003cp class=\"p1\"\u003eThe \u003cspan class=\"s1\"\u003e\u003cb\u003eYamaha Pacifica 012 MKII\u003c\/b\u003e\u003c\/span\u003e is one of the best entry-level electric guitars around. With its classic double-cutaway design, versatile tone options, and Yamaha’s renowned build quality, it’s the perfect choice for beginners and school music programmes. Whether you’re teaching rock, funk, blues or jazz, this guitar delivers reliable performance and great sound — right out of the box.\u003c\/p\u003e\n\u003ch3\u003e\u003cb\u003eWhat’s included\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eFull-size Yamaha Pacifica 012 MKII Electric Guitar\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eHumbucker-Single-Single pickup configuration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eVintage-style tremolo bridge\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eSolid Agathis body\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eMaple neck with bolt-on design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eRosewood fingerboard (22 frets)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"p1\"\u003eFactory-fitted quality tuning gears\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cb\u003eWhy it’s great for the classroom\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp class=\"p1\"\u003eThe Pacifica 012 MKII is built with \u003cspan class=\"s1\"\u003e\u003cb\u003ebeginners and educational settings\u003c\/b\u003e\u003c\/span\u003e in mind. The \u003cspan class=\"s1\"\u003e\u003cb\u003eslim, fast neck\u003c\/b\u003e\u003c\/span\u003e makes it easy for younger players to develop good technique. Accurate fret positioning ensures the guitar stays \u003cspan class=\"s1\"\u003e\u003cb\u003ein tune across the whole neck\u003c\/b\u003e\u003c\/span\u003e, critical when students are learning to play together.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIts \u003cspan class=\"s1\"\u003e\u003cb\u003eversatile pickups\u003c\/b\u003e\u003c\/span\u003e allow teachers and pupils to explore a wide range of genres with ease. From \u003cspan class=\"s1\"\u003e\u003cb\u003eclean tones\u003c\/b\u003e\u003c\/span\u003e to \u003cspan class=\"s1\"\u003e\u003cb\u003ecrunchy rock\u003c\/b\u003e\u003c\/span\u003e, the five-way selector switch provides endless tonal options to keep lessons engaging. The rugged body and \u003cspan class=\"s1\"\u003e\u003cb\u003ethrough lacquer finish\u003c\/b\u003e\u003c\/span\u003e also stand up to the rigours of regular school use.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eBonus\u003c\/b\u003e\u003c\/span\u003e: Yamaha’s collaboration with the \u003cspan class=\"s1\"\u003e\u003cb\u003eFretello app\u003c\/b\u003e\u003c\/span\u003e gives pupils access to expert-designed learning resources — a great tool for encouraging practice at home.\u003c\/p\u003e\n\u003ch3\u003e\u003cb\u003eProgressive Instrument Pathway\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp class=\"p1\"\u003eThe Pacifica 012 MKII provides an ideal starting point for \u003cspan class=\"s1\"\u003e\u003cb\u003eyoung electric guitarists\u003c\/b\u003e\u003c\/span\u003e. Its \u003cspan class=\"s1\"\u003e\u003cb\u003ehigh-quality build\u003c\/b\u003e\u003c\/span\u003e, comfortable feel, and wide tonal range help build confidence and musical understanding. It pairs perfectly with beginner amps like the \u003cspan class=\"s1\"\u003e\u003cb\u003eBlackstar Debut 10E\u003c\/b\u003e\u003c\/span\u003e, and offers a clear progression path towards \u003cspan class=\"s1\"\u003e\u003cb\u003ehigher-end Pacifica models \u003c\/b\u003eor\u003c\/span\u003e more advanced electric guitars. 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Its humbucker and two single-coil pickups cover everything from clear rhythm parts to fuller rock and lead sounds.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe push-pull coil split and vintage-style vibrato introduce additional sound-shaping techniques, supporting progression into ensemble playing, recording and performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eEducation Highlights\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFull-size \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003esix-string electric guitar\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eVersatile \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eHSS pickup configuration\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eWarm, clear \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eAlnico V pickups\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFive-position selector\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for quick tone changes\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003ePush-pull \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ecoil split\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e adds a brighter bridge sound\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStraightforward \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emaster volume and tone controls\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eVintage-style vibrato\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for expressive pitch effects\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBlock saddles support \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003etuning stability and sustain\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eComfortable contoured \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ealder body\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDecorative \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003equilted maple veneer top\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBolt-on \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emaple neck\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSmooth \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003erosewood fingerboard\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDie-cast tuning machines\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBroad tonal range for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epop, rock, blues, funk and ensemble work\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCaramel Brown\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e translucent finish with matching headstock\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Yamaha","offers":[{"title":"Default Title","offer_id":58657470644607,"sku":"GPA212VQMCBR","price":480.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/2488\/8959\/files\/YamahaPacifica212VQMElectricGuitarinCaramelBrown.png?v=1791474792"},{"product_id":"yamaha-pacifica-611hfm-electric-guitar","title":"Yamaha Pacifica 611HFM Electric Guitar in Translucent Purple","description":"\u003cp data-pm-slice=\"1 3 []\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eYamaha Pacifica 611HFM\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is a natural progression instrument for committed students who need professional sounds and dependable hardware. Its P-90 neck pickup and bridge humbucker provide distinctly different voices, covering articulate clean parts, powerful rhythms and expressive lead work.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCoil splitting extends that range further, while locking tuners and a fixed bridge help minimise tuning interruptions during rehearsals, sessions and performances.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eEducation Highlights\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFull-size \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003esix-string electric guitar\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSeymour Duncan SP90-1\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e neck pickup\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSeymour Duncan Custom 5\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e bridge humbucker\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003ePush-pull \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ecoil split\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for additional single-coil tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eThree-position pickup selector\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSimple master \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003evolume and tone controls\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eGrover locking tuners\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e support stable tuning and quicker string changes\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFixed \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ehardtail bridge\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for stability and sustain\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eGraph Tech String Saver saddles\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e help reduce string breakage\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eGraph Tech TUSQ XL nut and string tree\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eContoured \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ealder body\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e with flamed maple veneer\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBolt-on \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emaple neck\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e with rosewood fingerboard\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e22 frets\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and full 648mm scale length\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStrong tonal range for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eensemble, studio and stage work\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSuitable as a progression instrument for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eadvanced students\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eTranslucent Purple\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e finish with matching headstock\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Yamaha","offers":[{"title":"Default Title","offer_id":58658119713151,"sku":"GPA611HFMTPP","price":908.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/2488\/8959\/files\/YamahaPacifica611HFMElectricGuitarinTranslucentPurple.png?v=1791475701"},{"product_id":"yamaha-rse20-revstar-element-electric-guitar","title":"Yamaha RSE20 Revstar Element Electric Guitar","description":"\u003cp data-pm-slice=\"1 3 []\"\u003e\u003cspan\u003eStrong, direct tones and straightforward controls make the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eYamaha Revstar Element RSE20\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e an approachable choice for developing guitarists. Its two Alnico V humbuckers cover clean accompaniment, powerful rhythm playing and lead work across a broad range of contemporary styles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe chambered mahogany body reduces weight and improves playing comfort, while the shorter scale length and fixed bridge provide a stable, accessible platform for regular tuition.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eEducation Highlights\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFull-size \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003esix-string electric guitar\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eTwo \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eAlnico V humbucking pickups\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eThree-position pickup selector\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003ePush-pull \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eDry Switch\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e adds brighter tones without the noise or volume loss of coil splitting\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSimple \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emaster volume and tone controls\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eChambered \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emahogany body\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for reduced weight and balanced resonance\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSet-in \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ethree-piece mahogany neck\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSmooth \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003esatin neck finish\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRosewood fingerboard\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSlightly shorter \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e628.6mm scale length\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for comfortable fretting\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e22 jumbo frets\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFixed \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eTune-O-Matic bridge and stopbar tailpiece\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDie-cast tuning machines\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStable, uncomplicated hardware suited to regular teaching use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eVersatile for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003erock, pop, indie, blues and ensemble playing\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSwift Blue \u003c\/span\u003e\u003c\/strong\u003eor\u003cstrong\u003e\u003cspan\u003e Vintage White\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e finishes\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Yamaha","offers":[{"title":"Swift Blue","offer_id":58658438054271,"sku":"GRSE20SWB","price":532.8,"currency_code":"GBP","in_stock":true},{"title":"Vintage White","offer_id":58658438087039,"sku":"GRSE20VW","price":532.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/2488\/8959\/files\/YamahaRSE20RevstarElementElectricGuitarinSwiftBlue2.png?v=1791475931"},{"product_id":"yamaha-revstar-standard-rss02t","title":"Yamaha Revstar Standard RSS02T Fired Red","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-pm-slice=\"1 3 []\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eYamaha Revstar Standard RSS02T\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e offers characterful single-coil sounds with more tonal flexibility than its simple control layout suggests. Two P-90-style pickups provide clarity, punch and strong midrange presence for ensemble playing, studio projects and live work.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFive-way switching introduces useful phase-shifted sounds, while the Focus Switch adds a fuller, more powerful voice. 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